And yet, when she announced, she managed to do so in a surprising way.
What was so surprising was that she managed to make a video that was fresh, interesting and emotionally engaging. One of the things that sunk her in 2008 was the prosaic, unimaginative thinking of her campaign. She surrounded herself with hacks like Mark Penn and Lanny Davis and the Obama team ran circles around them.
If she can create a media team like the one Obama had, she could finally become a candidate worthy of the president she can hopefully become.